User Experience Design

Over the years information architecture for the web has gone from a part time job, potentially handled by anyone from the webmaster to the designer, to an in-depth and rigorous practice. While user experience designers are vital to any major web project, there still seem to be many situations where a proper UXD phase is either unfunded or initially thought to be unnecessary. Over the years i’ve found myself in these situations often enough to have developed both a working knowledge of the discipline and a lot of respect for those who have become experts in it.

Below are some examples of user experience documentation that i’ve created for past projects.

Top level site structure proposal for gift card section page schematics user experience overview content architecture diagrams

State Farm Red Portfolio phase one site map